Sales management
According to AMA “The planning, direction, and control of
the personal selling activities of a business unit, including recruiting,
selecting, training, equipping, assigning, routing, supervising, paying, and
motivating as these tasks apply to the sales force”.
Sales Management in Pizza hut
In Pizza hut the sales management is two types of sales
forces .One who work indoor and the others who work outdoor. The outdoor sales
forces are responsible for the door delivery of the orders. They are given each
area, where they have to deliver the orders from that particular area. The
company provides them with a bike with the company logo and a box which is used
to carry the deliveries. They have to be extremely quick in delivering them. They
have to inform to the head after each delivery.
They concentrate on only one area in the area of circle covered by the
outlet in a city. The indoor sales force is the one which works in functioning
of the outlet smoothly. Right from greeting them at door to taking orders and
billing it, all the activities are carried out by them. They are specially
trained in communication skills. They are trained to be customer friendly,
giving them a good dining experience. Thus , they achieve the one of the
objectives of pizza hut .
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